About Us

Hey, I'm Sarah — and this is Humble Alternative

Follower of Jesus, homeschooling mama, introverted extrovert, and the founder behind this whole wild ride. I started my wellness journey back in 2017 with a simple mission: to make natural, affordable plant medicine available to everyone.

It all began in my California kitchen—just a few CBD oils and herbal salves made for friends. Back then, CBD was expensive and hard to trust, but I saw the power of plant healing firsthand. That little spark turned into Humble Collective, our original brand focused on full-spectrum CBD, clean ingredients, and community-driven wellness. What started small quickly grew into something far bigger than I ever expected.

By 2021, it was clear our community was ready for more—so we launched Humble Alternative, a space to explore the full potential of the hemp plant, including psychoactive cannabinoids like THC, THCA, Delta-8, and more. We started in Tennessee but eventually brought everything home in 2024, uniting both brands under one roof here in Michigan at our family-run workshop and hemp farm.

Humble Alternative now offers everything we’ve created over the years—from the tried-and-true CBD and herbal remedies you know from the Collective, to our more elevated THC-based options for relaxation, relief, fun, or focus. Whether you're here for deep sleep, stress support, pain relief, or just a better vibe—there’s a product for that. And if you’re not sure where to start, that’s what we’re here for.

We’re a true family business, rooted on a 45-acre homestead in Southwest Michigan. My husband (a literal cannabis genius), my sister, and my sister-in-law are the heartbeat of this operation. We grow hemp with intention, formulate in small batches, and pack every order with love, care, and a little dirt under our fingernails.

This isn’t just business—it’s personal. These products have walked with me through motherhood, burnout, healing, joy, and hard seasons. And you—our community—have been part of that from day one. That’s what makes Humble different. We're not a corporate brand. We’re people. Real ones. Doing wellness and life right alongside you.

We know the site might feel overwhelming. Over 100 products, 6+ cannabinoids, edibles, oils, vapes, flower, tinctures, topicals—you name it. But that’s because we believe in options. In customization. In finding what works for your body. We’re here to help you figure that out.

These days, we’re focused on slow growth, family-first living, intentional business, and staying rooted in what matters: clean ingredients, real support, and connection that goes deeper than just a checkout cart.

So welcome. Whether you’re brand new to THC or you’ve been with us since the CBD beginnings, we’re so glad you’re here. Let’s explore the alternative path together.

With gratitude and love,
Sarah + The Humble Team

Sarah, founder of Humble Alternative, standing in a hemp greenhouse with arms raised. She's wearing a sleeveless dress and glasses, surrounded by healthy green plants under golden sunset light.